Marketing Lead - Parental Leave

Y’all ready to make everyone love that chicken?  Our Head of Marketing is going on parental leave which means we have a once-in-a-lifetime opportunity for a passionate Marketing pro, to continue the launch of this globally loved brand to NZ consumers. #FamousLouisianaChicken

Why You’ll Love This Role:
Get ready to bring Popeyes Famous Louisiana Chicken to live in New Zealand!  As Marketing Lead, you’ll play a hands-on role in executing exciting marketing campaigns, driving customer engagement, and making Popeyes a must-visit destination.

With ambitious growth plans ahead, you’ll work closely with the Head of Marketing to implement brand strategies, ensuring every campaign, store launch, and promotion delivers maximum impact.  From managing digital channels to coordinating local marketing initiatives, you’ll be at the heart of making Popeyes a household name.

If you love rolling up your sleeves, executing high-impact marketing activities, and seeing real results, this is your chance to help shape an iconic brand’s success in New Zealand!

What You’ll Bring to the Role:

You’re a driven marketing professional with a passion for execution, a sharp analytical mindset, and the ability to thrive in a fast-paced environment.  With a strong background in marketing and media, you know how to bring campaigns to life and deliver impactful results.

• At least 5 years in experience in a media agency or marketing roles, with a track record of executing successful, results-driven campaigns.
• Ability to interpret data, identify trends and make informed decisions to optimise marketing strategies.
• Skilled in managing media budgets to maximise ROI and drive sales growth
• Experience in managing brand partnerships, sponsorships, and events to enhance brand visibility
• Strong ability to plan, prioritise, and execute multiple marketing initiatives simultaneously.
• Exceptional written and verbal communication skills, with the ability to collaborate effectively with agencies, vendors and stakeholders.

This role is perfect for someone who thrives on execution, embraces challenges, and is eager to make a meaningful impact.  Ready to bring your marketing expertise to Popeyes New Zealand?  Let’s make it happen!